Corporate Blog

Brightcove Launches Fully Localized Versions of App Cloud & Video Cloud Express for Japan

Josh Hawkins — Thu, 12 Apr 2012 14:08:45 +0000

At a press conference in Tokyo today, Brightcove unveiled fully localized versions of App Cloud and Video Cloud Express product lines for the Japanese market. Now Japanese-speaking publishers can take full advantage of Brightcove's platform features including App Cloud and Video Cloud Studios, support documentation, and productivity apps like the App Cloud Workshop.

With the introduction of App Cloud for Japan, media companies and marketers have access to a powerful new content app platform that empowers developers to use open Web standards like HTML5 to create and operate rich native apps for iOS and Android smart phones and tablets.

Brightcove Video Cloud already has widespread adoption among hundreds of major media companies and marketers in Japan, including Nikkei, Rakuten, Tokyo Broadcasting System (TBS), Chubu-Nippon Broadcasting, Honda Motor Co., PRESENTCASE, Asahi Breweries, Sony Music Networks Japan, and many others. With the introduction of a fully localized version of Video Cloud Express, Japanese businesses and organizations of all sizes now have access to the world's leading online video platform starting at just 9,900 JPY per month.

Commenting on the launch today, Brightcove CMO Jeff Whatcott said, "We are excited to introduce Video Cloud Express and App Cloud in the Japanese market and make it easy for organizations to develop and launch new digital media experiences for the Web and mobile devices. We look forward to building on our existing momentum in the market and expanding the adoption to organization of all sizes."

Read the full release: http://bit.ly/HNyo8t

Brightcove Scores Major German Broadcast Customer with Das Vierte

Chris Nicholson — Mon, 09 Apr 2012 16:14:19 +0000

We’re excited to announce another new Brightcove customer in Germany with Das Vierte, a Munich-based television broadcaster that has deployed Video Cloud to streamline its digital media workflow. Das Vierte is using Video Cloud to manage content for its website, das-vierte.de, while easily publishing to connected devices such as tablets, smartphones, PCs, and connected TVs.

With Video Cloud, Das Vierte is also extending the reach of its content to additional platforms, including a hybrid broadcast broadband TV (HbbTV) portal that will give viewers access to its programming through broadband-enabled television set-top boxes. As Das Vierte’s centralized content platform, Video Cloud will support its entire library of catch-up content and also function as the distribution infrastructure to deliver digital video to third-party programming partners.

Das Vierte is the latest in a growing roster of Brightcove customers in Germany, which also includes major media organizations like Discovery Networks Germany, freenet, Gruner + Jahr, OMS, Sky Deutschland, and ZEIT ONLINE.

Broadcasters worldwide are using Video Cloud to seamlessly extend the reach of and monetize their content on multiple devices and platforms, capabilities that Brightcove is demonstrating at the 2012 NAB Show, April 16-19 in Las Vegas. To schedule a meeting or arrange a demonstration during NAB, email nab@brightcove.com.

Brightcove Brings the 2012 NAB Show to You

Chris Nicholson — Thu, 05 Apr 2012 16:13:38 +0000

Can’t make it to NAB this year? Don’t worry. Brightcove is excited to help bring the 2012 NAB Show from Las Vegas to you through NAB’s use of Video Cloud for live and on-demand streaming of coverage from the event. Video Cloud will support “NAB Show Live!”, the video component of NABShow.com, which features live daily updates and on-demand highlights of keynote addresses, conference sessions, exhibits, and interviews at the show.

The intention is to make it easy for viewers to watch “NAB Show Live!” content “on as many devices as possible,” according to Chris Brown, NAB’s EVP of conventions and business operations. “Our goal is to generate excitement for the NAB Show experience to audiences everywhere,” Chris added, “whether they’re following from halfway around the world or attending in person and simply want to catch up on news they may have missed.”

He makes a good point. Even if you're attending the show in person, covering the massive exhibit floor on top of catching all of the sessions you want to see can prove to be impossible. By making exhibit and session highlights available on demand, non-attendees and attendees alike will have easy access to a broad range of coverage from the show. Heck, you could even take a morning off and catch the live stream of a Super Session poolside (not that we’re condoning that, of course).

In the background, “NAB Show Live!” will be maintaining an aggressive production schedule over its four-day run, with numerous video packages being created simultaneously in multiple locations across the sprawling Las Vegas Convention Center. To help, Video Cloud provides a straightforward workflow that allows all of the content to be uploaded to a central platform and published directly to the NAB Show Web site.

To see for yourself, tune in to NAB Show Live!” at 4:30 pm PST starting Sunday, April 15 through Wednesday, April 18, at www.nabshow.com.

If you are attending NAB, we’d love to meet with you in person. Brightcove is exhibiting in booth SL10505. Get in touch with us at nab@brightcove.com to arrange a demonstration or set up a meeting.

Brightcove Media Solutions Offer Greater Reach without the Headaches

Chris Nicholson — Wed, 04 Apr 2012 17:48:11 +0000

By 2016 the world will have more Internet-connected devices (10.3 billion) than people (7.3 billion) according to a recent report from Cisco. It’s predicted that video will comprise 71% of all mobile data traffic by that point.

Cisco’s forecasts present a potentially fascinating situation for online video publishers. On one hand, imagine if every person in the world - theoretically - could watch your content on 1.4 devices. Think of the CPMs that kind of traffic could command! On the other hand, try to fathom the complexity involved in delivering video that looks great across billions of screens worldwide.

Sure, the above scenario is somewhat tongue-in-cheek. The bottom line, even if Cisco’s numbers were to be taken as being on the liberal side, is that the number of connected devices in the world is growing at a breakneck rate, and those devices are going to be used for watching an awful lot of video. This does indeed pose both tremendous opportunities and challenges for content owners.

With so many devices and platforms to address, publishers are being forced not only to navigate the massive complexities of optimizing content for every screen, but also figure out how to monetize and measure the performance of their content, not to mention keep it secure. This can all add up to big challenges and significant costs. Brightcove is laser-focused on removing that complexity and cost with an online video platform that publishers can use to economically maximize their reach and business potential while scaling alongside the success and requirements of their initiatives.

Brightcove’s goal is to help publishers take advantage of the opportunities afforded through reaching so many devices by solving the challenges associated with delivering high-quality video across all of those devices. To better explain how Brightcove and our Video Cloud online video platform can help, we’ve launched a new Media Solutions page on Brightcove.com.

Brightcove’s media solutions make up all of the tools, technology, and services that content owners need to manage, deliver, and monetize high-quality video for the rapidly growing world of connected devices. Encompassing everything from smartphones and tablets to PCs and connected TVs, Brightcove Media Solutions consist of:

Devices and destinations: A single upload delivers optimized video to any device, anywhere.
Monetization: Support for ad insertion, overlays, paid subscriptions, and rental services.
Content protection & DRM: Studio-grade digital rights management and security solutions.
Analytics: Deep insights into a broad range of content analytics, viewer behavior, and technical performance.
Scale & innovation: Video Cloud scale, continuous innovation and support to meet the most demanding customer requirements.

To learn more, visit our new Media Solutions page or get in touch with us directly through our contact page. If you’re attending NAB, we invite you to meet with us in person. Brightcove will be exhibiting in NAB booth SL10505, April 16-19, in Las Vegas.

Perspectives from PLAY: Intelligently Managing Your Ad Delivery

Chris Nicholson — Wed, 04 Apr 2012 13:38:25 +0000

At its most basic level, the online advertising landscape is still remarkably challenging to navigate, and the addition of video adds even more layers of complexity. Looking at the entire situation through the lens of a developer can be daunting to say the least.

Addressing the challenges and complexities faced by developers working in online video advertising was the focus of the Brightcove PLAY 2011 session, “Intelligently Managing Your Ad Delivery.” Brightcove’s Erica Crossen and Tremor Media’s Jason Burke leveraged firsthand experiences to highlight some of the common issues they hear from publishers, including:

Contextual relevance: Publishers don’t want ads that are “jarring” because they are not relevant to what the viewer is watching.
User experience: Unlike linear broadcast programming, online viewers often have more than one option to visit for the same content. This means not overloading viewers with ads, which can drive them to other sources for their video.
Ad blocks: Ensuring competitive ads are not served against one another.
Multi-screen delivery and monetization: Delivering ads to multiple screens and making ad inventory available across every screen.

In the video above, Erica and Jason explain those pain points in greater detail and outline how Brightcove and Tremor Media are working closely to help developers overcome the challenges. To ensure contextual relevance, for example, publishers can set ad-hoc targeting parameters within Brightcove Video Cloud that are passed to the ad server using an API so only relevant ads are served in the content.

The session also features discussion on best practices for advertising tags and outlines IAB standards such as VAST and VPAID, and how those are helping online video advertising to proliferate.

Some interesting data is presented at the end of the presentation that not only sheds light on general trends, but also demonstrates just how powerful the information that publishers have available to them can be, such as:

Music videos get higher pre-roll completion rates.
Viewers watching family videos were most likely to engage with a certain shopping advertiser.
Fridays drive the best performance for fast food ads.
Sports content is viewed mostly on weekends, but there is more ad revenue earned on Mondays.

These types of insights are just one example of the broad range of valuable information that is shared among the hundreds of digital media and marketing professionals during the PLAY conference. Brightcove PLAY 2012, taking place June 25-27 at the InterContinental Boston Hotel, is drawing Brightcove customers, partners, and digital media experts from around the world for three action-packed days of hands-on learning, in-depth strategy sessions, next-generation product demos, all-star keynotes, and networking.

For more information visit play.brightcove.com.

Perspectives from PLAY: Online Video & Brand Building

Chris Nicholson — Mon, 02 Apr 2012 15:44:55 +0000

Simple, straightforward delivery and honesty can sometimes be the best way to engage an audience. That’s the lesson Reebok’s director of digital marketing technology, Mark Whitehead, shared with attendees at the Brightcove PLAY 2011 customer conference in Boston.

During the session Online Video & Brand Building, Whitehead compared two digital marketing campaigns of which he had been a part. The first was for Reebok parent company adidas, which he dubbed an “epic” big-budget campaign centering on an advertisement for international soccer star Lionel Messi and the 2009 launch of his new branded adidas cleat. The campaign culminated in what Whitehead called a “stars-aligned event,” with Messi scoring the winning goal in the UEFA Champions League Final, running to the sideline, removing his new adidas cleat, and kissing it before a live television audience of hundreds of millions.

Lionel Messi kissing his new signature shoe was a "stars-aligned event" for the adidas marketing campaign.

Whitehead then described a second project for Reebok that was done more out of obligation to its legal team to dispel positive but inaccurate comments that consumers posted on Reebok’s website regarding one of its shoes. He admittedly set forth to create a piece that was “long enough and boring enough” that nobody would pay attention. The end product was a five-minute video recorded with a handheld camera in a company hallway featuring the product manager describing the shoe and what it can do.

The Messi ad on the adidas website drove lots of views, according to Whitehead, but not much conversation about the new shoe. The two overriding comment themes were questions about the music and whether or not George Clooney did the voiceover.

Meanwhile, much to Whitehead’s surprise, his “boring” Reebok video that cost one percent of the adidas ad generated “massive results and engagement.” Whitehead said Reebok created two more similar videos in which the company didn’t try to differentiate its products but rather “promised to tell you exactly what it does; if you buy that product you have the utmost confidence that it does exactly what we say it will do.

“A brand is a promise,” Whitehead said in closing. “Never ever step away from your consistency.”

View highlights from the PLAY 2011 session, Online Video & Brand Building.

Mark Whitehead’s insights into online video and digital marketing are among the wealth of valuable information that is shared among the hundreds of digital media and marketing professionals during the PLAY conference. Brightcove PLAY 2012, taking place June 25-27 at the InterContinental Boston Hotel, is drawing Brightcove customers, partners, and digital media experts from around the world for three action-packed days of hands-on learning, in-depth strategy sessions, next-generation product demos, all-star keynotes, and networking.

For more information visit play.brightcove.com.

Brightcove PLAY 2012 Sponsorships are Sold Out

Kristin Leighton — Thu, 29 Mar 2012 16:47:21 +0000

We are thrilled to announce that sponsorships for Brightcove PLAY 2012 are officially sold out. We have a stellar lineup of technology and solution partners who have signed on to sponsor this year's event, which is set for June 25 - 27th at the InterContinental Boston hotel. You can register for the event at play.brightcove.com. And, if you register before May 1st, you can save $500 through our early bird registration rate.

Flagship sponsors for PLAY 2012 include 3Play Media, Akamai, AOL Video, Cantina Consulting, dotSUB, Ektron, Fig Leaf Software, Filemobile, IBM, KnowledgeVision, Lightmaker, Mixmoov, PLYmedia, RAMP, Sitecore, Taboola, VideoLink and Veeseo.

Brightcove PLAY 2012 will bring together our customers, partners and industry leaders at the forefront of the digital media revolution. We will have a wide range of media companies, marketers, and developers from around the world convening in Boston for three days of in-depth strategy sessions, next-generation product demos, all-star keynotes and networking.

The event will feature keynote presentations and expert-led breakout sessions for business decision makers and strategists, day-to-day users and non-technical programmers, Web developers, advertising operations professionals and more. Topics covered at the show will include multi-platform delivery, monetization strategies, online video analytics, HTML5 video, mobile app experiences and more.

At our first ever Brightcove PLAY last year, which was a sold out event, we had close to 500 attendees and 20 sponsors and exhibitors, representing a range of C-level executives, top subject matter experts and visionary leaders, to day-to-day users, managers, directors and developers.

To learn more about this exciting event, please visit play.brightcove.com. You can also get regular updates on speakers, session topics and other information about PLAY 2012 by following us on Twitter and Facebook.

We hope to see you in Boston in June!

Tribeca Film Festival Taps Brightcove to Power Online Video Initiatives

Kristin Leighton — Thu, 29 Mar 2012 13:55:10 +0000

Once again this year, Brightcove is partnering with the Tribeca Film Festival, presented by American Express, to support a range of exciting new video initiatives for the 2012 Festival, which runs from April 18 - 29 in New York. With the Video Cloud online video platform, the Tribeca Film Festival is able to offer high quality, HTML5 and Flash-based video content that works across desktops and devices and showcases this year's films, interviews with artists and filmmakers, daily video highlights, panels and presentations, filmmaker bios, and a deep archive of past Festival content.

Commenting on the news, Matt Spangler, EVP of Marketing and Content at Tribeca Enterprises said:

"The mission of our organization is to provide artists with unique platforms to expand the audience for their works and to broaden the access point for consumers to experience independent film and culture. Partnering with Brightcove enables us to extend the reach of our video content to fans around the world and ensure the highest quality viewing experience possible across desktops, smartphones and tablets."

Brightcove and Tribeca have teamed up several times in the past to support online video at the Festival, including in 2009. Additionally, Brightcove Video Cloud has been the online video platform behind the Sundance Film Festival for many years.

Webinar Shows How Third-Party Video Content Can Drive Engagement

Chris Nicholson — Tue, 27 Mar 2012 14:53:13 +0000

Brightcove is hosting two webinars this week to demonstrate how Video Cloud customers can take advantage of our new Content Exchange initiative to leverage third-party video content to build their online video libraries. Taking place Wednesday, March 28 at 9 AM ET and 3 PM ET, respectively, the webinars will explain:

How the success of your online video business and the engagement it generates are directly related to the amount of content in your video library
Why a steady supply of topical high quality content attracts more visitors and keeps viewers engaged for longer
The three primary types of content used by online video publishers today
The vast library of high quality content available through Brightcove Content Exchange partners
How users can easily take advantage of third-party content in Video Cloud

Brightcove created the Content Exchange initiative to give Video Cloud customers access to large libraries of high-quality online video from publishers including AOL Video, Diagonal View, Internet Video Archive, NewsLook, ScreenPlay, Inc., and Touchstorm to execute advertising strategies around licensed content.

Online registration for both webinars is available online at the Content Exchange AM page or the Content Exchange PM page.

Perspectives from PLAY: Monetizing Online Video

Chris Nicholson — Sat, 24 Mar 2012 12:28:49 +0000

Online video monetization has been and continues to be a very hot topic. For evidence, look no further than last year’s panel at the Brightcove PLAY customer conference, Video Monetization: Perspectives from Print, Broadcast & Web Media. The discussion, which took place in front of a packed room at the Boston Seaport World Trade Center, featured insights from online video experts representing Rainbow Media (now AMC), Hearst Interactive Media, Legion Media, and Gannett Digital, along with a case study using the Sony Pictures film, “Takers.”

The video below features highlights from each speaker’s presentation.

Gannett’s Kate Walters kicked off the session by explaining how the publisher is able to command $50 CPMs for pre-roll video on its local sites thanks to a redesign of its newspaper and broadcast sites along with a focus on promotion. Gannett’s efforts also increased year-over-year video views by 82%.

In an extensive integrated marketing campaign to promote “Takers,” Sony Pictures introduced the concept of the “bro,” or browser overlay, according to John Sasso. The bro featured the film’s trailer on a Brightcove player that appeared on top of a viewer’s web browser, along with information on a related contest that engaged 30,000 entrants leading up to the opening of the movie.

Addressing best practices in video indexing and monetizing existing content, Mike Cagnazzi from Rainbow Media (AMC) explained how the organization leverages recaps and supplemental content to attract viewers. Once engaged, Rainbow utilizes a strong focus on discovery with highly relevant search and recommendation results to keep visitors on site.

“The future of media” was the theme of Hearst’s Mike Dunn’s presentation, during which he stressed that publishers need to be aware of where the web is going, not just where it’s been. To that end, he noted the opportunities and challenges presented by developments such as IPv6, which will allow content owners to deliver video to a whole new world of video-enabled screens, such as those that could be found on refrigerators, for example. Dunn also urged publishers to do a better job of “metadata-enabling” content, which will lead to better SEO, advertiser reception and, ultimately, CPM.

Brightcove PLAY 2012 promises to expand on the wealth of information presented at last year’s sold-out conference. Taking place June 25-27 at the InterContinental Boston Hotel, PLAY 2012 is drawing Brightcove customers, partners, and digital media experts from around the world for three action-packed days of hands-on learning, in-depth strategy sessions, next-generation product demos, all-star keynotes, and networking.

For more information and to register for Brightcove PLAY 2012, visit http://play.brightcove.com.

Thinking out of the (Set-Top) Box at OTTCON

Chris Nicholson — Wed, 21 Mar 2012 15:39:29 +0000

The proliferation of apps, devices, and destinations is effecting a change in how media publishers are viewing content distribution, which could eventually lead to a shift in the role of the set-top box in the delivery chain. That’s the premise of a presentation Brightcove VP of TV Solutions, Eric Elia, is delivering today at the Over-the-Top TV Conference (OTTCON) in Santa Clara, Calif.

The presentation will explore how apps are uniquely poised to alter how we engage with television content, particularly as connected TVs and other broadband TV-enabling devices like Roku and Xbox among others are well on their way toward achieving critical mass in the marketplace. Eric will explain how this could lead to a shift away from set-tops to pre-loaded and consumer-downloaded apps that can deliver a much improved and more personalized end user experience.

The benefits are not only limited to the consumer, however, as app owners will realize greater efficiencies and flexibility from a management perspective. Using apps will allow owners to easily push updates to their audiences and design experiences outside of the constraints typically imposed by legacy set-top boxes.

Eric is presenting to OTTCON attendees from 1:30 PM - 2:05 PM PT at the Santa Clara Convention Center. Also, follow OTTCON updates on Twitter using the #ottcon hashtag.

We’re Digging Our New Digs

Chris Nicholson — Tue, 20 Mar 2012 15:34:04 +0000

Brightcove is proud to announce the opening of our new global headquarters overlooking Fort Point Channel in Boston’s Innovation District. While we’re certainly thrilled to be working in a world-class office space that’s situated in a thriving area of the city, it’s the benefits that this move brings to Brightcove customers that really have us excited.

Most importantly, the creation of a true collaborative environment was at the very core of the design process. There are a slew of features - ranging from the obvious, such as a host of conference rooms and semi-private meeting spaces, to subtle nuances like tables and chairs strategically placed to facilitate passing conversation among members of different departments - throughout the space that work together to create an open atmosphere that encourages interaction and the exchange of ideas. We firmly believe that this type of setting helps foster innovation.

Slightly more abstract but equally important is the energy that’s evident when walking around the new space. We’re passionate about what we do, and we want to make sure that everybody in the office experiences that feeling, whether it’s a veteran employee, new hire, job candidate, building staff member, or a visiting customer. Since the beginning, Brightcove has had a great culture, and we only think it’s going to get better as we take this exciting next step.

We’re obviously proud of our new headquarters and all of the hard work and effort that went in to getting us here. If you happen to find yourself in Boston, we’d love for you to experience it for yourself. Feel free to set up a visit with your account manager or primary point of contact and we’d be happy to have you.

Brightcove Brings DrupalCon to You

Chris Nicholson — Tue, 20 Mar 2012 00:51:19 +0000

We are excited to help bring this week’s DrupalCon Denver 2012 conference live to your desktop through another collaboration between our two organizations. Brightcove will be streaming each of the DrupalCon keynote addresses live on the conference website at http://denver2012.drupal.org from Tuesday, March 20 through Thursday, March 22.

This year’s DrupalCon keynote lineup consists of:

Mitchell Baker, Chairperson for the Mozilla Foundation
Dries Buytaert, Drupal Project Lead, CTO, Acquia
Luke Wroblewski, Digital Product Design Lead, Speaker and Author, LukeW Ideation & Design

It's a relatively calm scene at the Colorado Convention Center on the eve of DrupalCon.

The DrupalCon live stream is powered by Brightcove’s Video Cloud online video platform. Video Cloud’s live streaming capabilities support smooth video at multiple bitrates to deliver renditions that are optimized for each viewer’s available bandwidth, processor utilization and player size. The live stream will also incorporate Video Cloud’s live DVR functions, allowing viewers to pause, rewind, review and replay live streaming video throughout the event.

Brightcove’s work with Drupal goes well beyond providing live streaming for DrupalCon. An open-source integration between Video Cloud and Drupal makes it easy for Drupal users to incorporate Video Cloud-powered video content into their sites. More information on the integration is available on the Brightcove website.

If you can’t make it to Denver for DrupalCon 2012, be sure to watch the live keynotes on the site and follow conference updates on Twitter using @drupalcon and #drupalcon.

NBC Launches First-Ever Emmy Screener iPad App with Brightcove App Cloud

Kristin Leighton — Fri, 16 Mar 2012 13:48:35 +0000

We are thrilled to announce today that NBC has chosen the Brightcove App Cloud content app platform to support the first-ever Emmy screener iPad app, NBCU Screen It. App Cloud provides the powerful end-to-end platform to streamline the development, deployment and operation of this powerful native app for NBC.

The NBCU Screen It app makes the networks' current-season programming available for screening by the 15,000 Television Academy members who vote on the Emmy awards each year. You can learn more about the NBCU Screen It app in the iTunes store.

With App Cloud, NBC was able to quickly build and roll out the iPad app, which can also be easily extended to other iOS and Android devices in the future. App Cloud makes it easy for NBC to manage the entire life cycle of its app through intelligent cloud services that continuously optimize the performance of the app, measure the effectiveness of different content, and enable dynamic updates to the app in the future. App Cloud's intelligent push messaging and content-level analytics features also make it possible for NBC to more easily engage its installed base and identify its most impactful content.

App Cloud's pre-built content connectors also enable NBC to easily pull in video feeds from its Brightcove Video Cloud account to integrate high quality video in to the app, as well as integrate a third party authentication system to restrict accesss to Emmy voters.

NBC joins a range of other innovative App Cloud customers, including the U.S. Department of State, Joyce Meyer Ministries and Lifetime.

We are very excited about this groundbreaking initiative from NBC and look forward to helping other organizations build and manage powerful native apps in the future.

New Case Study - Brightcove Helps Joyce Meyer Ministries with an App for Viewers

Chris Nicholson — Wed, 14 Mar 2012 19:27:39 +0000

We’re pleased to announce the publication of a new Brightcove customer case study that documents how Joyce Meyer Ministries is using a combination of Video Cloud and App Cloud to extend the reach of its flagship syndicated TV program and complementing print publication to audiences worldwide. The case study exemplifies how Video Cloud and App Cloud can work hand-in-hand as a robust platform to deliver engaging experiences through a seamless blend of online video and mobile apps.

Joyce Meyer Ministries rolled out Video Cloud to provide online viewers of its program, “Enjoying Everyday Life,” with an optimal playback experience while also giving the Christian non-profit the ability to better track engagement rates and other key analytics. “Delivering that message online in a clear, easily viewable format is crucial for those people who only have the option to watch online,” according the Nathan Veer, web producer for Joyce Meyer Ministries.

Six months after adopting Video Cloud, the organization expanded into mobile app development with App Cloud, building an app that provides users with daily updates on their mobile devices. In addition to the improved integration of video with mobile devices that it sought, App Cloud gives Joyce Meyer Ministries the ability to manage the app development process internally with existing employees, using internal resources and developing a new department within the organization.

“The great part about using the App Cloud and Video Cloud platforms together is the seamless integration,” Veer said. “It works with the click of a button. Finally, we had a technology solution we didn’t have to think about at all.”

For more about Joyce Meyer Ministries’ work with Brightcove to expand its audience and increase engagement through online video and mobile apps, we invite you to download the case study.